Luna. - Adam Byrne; Woody Smith (SIGGRAPH Electronic Art and Animation Catalog, 1999)

Neural underpinnings of value-guided choice during auction tasks: An eye-fixation related potentials study. - John Tyson-Carr; Vicente Soto; Katerina Kokmotou; Hannah Roberts; Nicholas Fallon; Adam Byrne; Timo Giesbrecht; Andrej Stancak (NeuroImage, 2020)

A systematic review of the prediction of consumer preference using EEG measures and machine-learning in neuromarketing research. - Adam Byrne; Emma Bonfiglio; Colin Rigby; Nicky Edelstyn (Brain Informatics, 2022)