Challenging the Incumbent: The Impact of Product Quality and Network Effects. - Divya Sharma 001; Agam Gupta; Uttam Kumar Sarkar (ECIS, 2015)

Systemic Concentration in Sponsored Search Markets: The Role of Time Window in Click-Through-Rate Computation. - Agam Gupta; Biswatosh Saha; Uttam Kumar Sarkar (ACM Trans. Manag. Inf. Syst., 2016)

WebSelect: A Research Prototype for Optimizing Ad Exposures based on Network Structure. - Avijit Ghosh; Agam Gupta; Divya Sharma 001; Uttam Kumar Sarkar (CoRR, 2017)

Making sense of the changing face of Google's search engine results page: an advertiser's perspective. - Divya Sharma 001; Agam Gupta; Arqum Mateen; Sankalp Pratap (J. Inf. Commun. Ethics Soc., 2018)

"Context" in healthcare information technology resistance: A systematic review of extant literature and agenda for future research. - Mayank Kumar 005; Jang Bahadur Singh; Rajesh Chandwani; Agam Gupta (Int. J. Inf. Manag., 2020)

Modelling User Experience, Emotions and Concerns for Predicting Firm Response-the Case of Low-Cost Carriers During Pandemic. - Shagun Sarraf; P. Vigneswara Ilavarasan; Agam Gupta; Arpan Kumar Kar (I3E, 2022)

Understanding the Role of Time in Content Selection Decisions on OTT Platforms. - M. Vyshakh; Anjali Pandey; Khusboo Gupta; Agam Gupta; P. Vigneswara Ilavarasan; Arpan Kumar Kar; M. P. Gupta 001 (TDIT (1), 2022)

How are reinforcement learning and deep learning algorithms used for big data based decision making in financial industries-A review and research agenda. - Vinay Singh; Shiuann-Shuoh Chen; Minal Singhania; Brijesh Nanavati; Arpan Kumar Kar; Agam Gupta (Int. J. Inf. Manag. Data Insights, 2022)

Locating resistance to healthcare information technology: A Bourdieusian analysis of doctors' symbolic capital conservation. - Mayank Kumar 005; Jang Bahadur Singh; Rajesh Chandwani; Agam Gupta (Inf. Syst. J., 2022)

Decentralization and governance in web 3.0 based play-to-earn games. - Zaid Bin Ahsan; Agam Gupta (AMCIS, 2023)

An Automatic Deep Reinforcement Learning Based Credit Scoring Model using Deep-Q Network for Classification of Customer Credit Requests. - Sudipta Paul 009; Agam Gupta; Arpan Kumar Kar; Vinay Singh (ISTAS, 2023)

How to Maximize Clicks for Display Advertisement in Digital Marketing? A Reinforcement Learning Approach. - Vinay Singh; Brijesh Nanavati; Arpan Kumar Kar; Agam Gupta (Inf. Syst. Frontiers, 2023)

The Effect of Countries' Independent Regulation on Cryptocurrency Markets. - Zaid Bin Ahsan; Agam Gupta; Arpan Kumar Kar (J. Glob. Inf. Manag., 2023)

Optimization of team selection in fantasy cricket: a hybrid approach using recursive feature elimination and genetic algorithm. - Apurva Jha; Arpan Kumar Kar; Agam Gupta (Ann. Oper. Res., 2023)

Factors affecting Consumer Brand Sabotage virality: a study of an Indian brand #boycott. - Rehan Bhatia; Agam Gupta; M. Vimalkumar; Divya Sharma 001 (Inf. Syst. E Bus. Manag., 2025)