Customer Orientation Implementation Constructs in the Banking Sector: A Theoretical Construct Development and its Empirical Validation. - Riyad Eid; Ali Ahmed Abdelkader (Int. J. Online Mark., 2017)

The Impact of Team's Identification Congruence Between Football Celebrities and Fans on Celebrities Credibility, Advertising, and Brand. - Ali Ahmed Abdelkader; Hussein Moselhy Syead Ahmed (Int. J. Online Mark., 2019)

The Mediating Role of Repositioning on The relationship Between Electronic Integrating Communication Marketing (E-IMC) and Loyalty: The Case of Commercial Banks in Egypt. - Hussein Moselhy Syead Ahmed; Ali Ahmed Abdelkader (Int. J. Online Mark., 2019)

Decomposing Customer Engagement Effect Between Marketer- and User-Generated Content and Repurchase Intention in the Online Airline Service Community. - Ali Ahmed Abdelkader; Reham Shawky Ebrahim (Int. J. Online Mark., 2021)