Optimization of ads allocation in sponsored search. - Alexey Ya. Chervonenkis; Anna N. Sorokina; Valery A. Topinsky (WWW (Companion Volume), 2013)

An improved optimization algorithm of ads' allocation in sponsored search and the results of experiments. - Anna N. Sorokina; Alexey Ya. Chervonenkis (Autom. Remote. Control., 2015)