Social Media: Opportunities and Challenges for Human Resource Management. - Archana Tyagi; Ragini Tyagi (Int. J. Knowl. Based Organ., 2012)

Exploring the Impact of Experiential Marketing on Audience Perception in Indian Performing Art Educational Institutions. - Vartika Avdhesh; Ruchi Jain; Archana Tyagi (EAI Endorsed Trans. e Learn., 2023)