The influence of digital literacy and schemes on the overall satisfaction of digital usage among unorganised retailers. - Arunkumar Sivakumar (Int. J. Internet Enterp. Manag., 2023)

Artificial Intelligence Influencers' Credibility Effect on Consumer Engagement and Purchase Intention. - Sudarsan Jayasingh; Arunkumar Sivakumar; Arputha Arockiaraj Vanathaiyan (J. Theor. Appl. Electron. Commer. Res., 2024)