The Role of Social Media in Driving Digital Transformation: The Mediating Impact of Marketing Capability. - Firas Tayseer Ayasrah; Ahmad Y. A. Bani Ahmad; Mahmoud Allahham; Asma'a Al-Amarneh; Hamzeh Alhawamdeh; Hanif Suhairi Abu Bakar; Noormaizatul Akmar Ishak (SNAMS, 2025)