The diffusion of interactive technology at the customer interface. - Philippa Ward; Barry J. Davies; Helen Wright (Int. J. Serv. Technol. Manag., 2000)

GloStra - a hybrid system for developing global strategy and associated Internet strategy. - Shuliang Li; Barry J. Davies (Ind. Manag. Data Syst., 2001)

WebDigital: A Web-based hybrid intelligent knowledge automation system for developing digital marketing strategies. - Shuliang Li; Jim Zheng Li; Hong He; Philippa Ward; Barry J. Davies (Expert Syst. Appl., 2011)