Blended Shopping - Interactivity and Individualization. - Britta Fuchs; Thomas Ritz; Bastian Halbach; Florian Hartl (ICE-B, 2011)

Blended Shopping - Evaluation Method and Interactive Approaches. - Britta Fuchs; Thomas Ritz; Bastian Halbach; Florian Hartl (WEBIST, 2011)