Subject Line Personalization Techniques and Their Influence in the E-Mail Marketing Open Rate. - Joana Almeida; Beatriz Casais (WorldCIST (3), 2022)

The Influence of Online Ratings and Reviews in Consumer Buying Behavior: A Systematic Literature Review. - Saleh Kutabish; Ana Maria Soares; Beatriz Casais (ICDEc, 2023)

Application of Blockchain in Human Resources Management. - Alexandra Monteiro; Beatriz Casais; Ana Paula Ferreira (ICDEc (2), 2024)