Analysis of designed and emergent consequences of mobile banking usage by SME's in Kenya using ethnographic decision tree modeling - Boniface J. Mwangi (2014)

A Decision Model of Kenyan SMEs' Consumer Choice Behavior in Relation to Registration for a Mobile Banking Service: A Contextual Perspective. - Boniface J. Mwangi; Irwin Brown (Inf. Technol. Dev., 2015)