Connecting Customers and Merchants Offline: Experimental Evidence from the Commercialization of Last-Mile Pickup Stations at Alibaba. - Brian Rongqing Han; Lixia Wu; Tianshu Sun; Leon Yang Chu; Yinghui Xu (ICIS, 2019)

Commercializing the Package Flow: Cross-sampling Physical Products Through E-commerce Warehouses. - Brian Rongqing Han; Leon Yang Chu; Tianshu Sun; Lixia Wu (ICIS, 2020)

Maximizing Intervention Effectiveness. - Vishal Gupta 004; Brian Rongqing Han; Song-Hee Kim; Hyung Paek (Manag. Sci., 2020)

COVID-19 and E-Commerce Operations: Evidence from Alibaba. - Brian Rongqing Han; Tianshu Sun; Leon Yang Chu; Lixia Wu (Manuf. Serv. Oper. Manag., 2022)

Value of Autonomous Last-mile Delivery: Evidence from Alibaba. - Lixia Wu; Peng Li; Brian Rongqing Han; Meng Li; Yanan Zhang (ICIS, 2023)

Monologue vs. Dialogue: A Field Experiment of AI-Enabled Telemarketing. - Xincheng Ma; Brian Rongqing Han; Dongwon Lee; Junbum Kwon (ICIS, 2024)

Connecting Customers and Merchants Offline: Experimental Evidence from the Commercialization of Last-mile Stations at Alibaba. - Brian Rongqing Han; Tianshu Sun; Leon Yang Chu; Lixia Wu (MIS Q., 2024)