Peer Effects in the Diffusion of Solar Photovoltaic Panels. - Bryan K. Bollinger; Kenneth T. Gillingham (Mark. Sci., 2012)

Information vs. Automation and Implications for Dynamic Pricing. - Bryan K. Bollinger; Wesley R. Hartmann (Manag. Sci., 2020)

Social Learning and Solar Photovoltaic Adoption. - Kenneth T. Gillingham; Bryan K. Bollinger (Manag. Sci., 2021)

Visibility and Peer Influence in Durable Good Adoption. - Bryan K. Bollinger; Kenneth T. Gillingham; A. Justin Kirkpatrick; Steven Sexton (Mark. Sci., 2022)

Demand Expansion and Cannibalization Effects from Retail Store Entry: A Structural Analysis of Multichannel Demand. - Scott K. Shriver; Bryan K. Bollinger (Manag. Sci., 2022)

Promotional Campaign Duration and Word of Mouth in Solar Panel Adoption. - Bryan K. Bollinger; Kenneth T. Gillingham; Stefan Lamp; Tsvetan Tsvetanov (Mark. Sci., 2024)