Measuring Marketing Productivity in Services - An Application to Life Insurance. - Hanns de la Fuente Mella; Carmen Berné Manero; Marta Pedraja Iglesias (LISS (1), 2011)

Analysing cross-cutting competencies learning in an online entrepreneurship context. - Mercedes Marzo-Navarro; Carmen Berné Manero (Educ. Inf. Technol., 2023)