Consumer response towards social media advertising: Effect of media interactivity, its conditions and the underlying mechanism. - Sreejesh S; Justin Paul; Carolyn Strong; Jose Pius (Int. J. Inf. Manag., 2020)

Analysing enterprise resources for developing CRM framework in higher education institutions. - Basel Khashab; Stephen R. Gulliver; Rami M. Ayoubi; Carolyn Strong (J. Enterp. Inf. Manag., 2022)