Learning Experiments Using AB Testing at Scale. - Christopher Chudzicki; David E. Pritchard; Zhongzhou Chen (L@S, 2015)

Researching for better instructional methods using AB experiments in MOOCs: results and challenges. - Zhongzhou Chen; Christopher Chudzicki; Daniel Palumbo; Giora Alexandron; Youn-Jeng Choi; Qian Zhou; David E. Pritchard (Res. Pract. Technol. Enhanc. Learn., 2016)