The inclusion of methodologies user experience in the consulting industry: an approach to the experience of Capgemini. - Cristina Gallego Gómez; Consuelo Puchades Ruiz (Interacción, 2016)

Segmenting Markets by Means of CRMs: An Application to Restaurants. - Carmen de Pablos Heredero; Cristina Gallego Gómez (Int. J. Web Portals, 2016)

Artificial Intelligence as an Enabling Tool for the Development of Dynamic Capabilities in the Banking Industry. - Cristina Gallego Gómez; Carmen de Pablos Heredero (Int. J. Enterp. Inf. Syst., 2020)

The Impact of Customer Relationship Management Systems on Dynamic Capabilities at Firms: An Application to the Banking Industry. - Cristina Gallego Gómez; Carmen de Pablos Heredero; José Luis Montes Botella (J. Glob. Inf. Manag., 2021)