How Computer Vision Provides Physical Retail with a Better View on Customers. - Daniel Alejandro Mora Hernandez; Oliver Nalbach; Dirk Werth (CBI (1), 2019)

Holographic Recommendations in Brick-and-Mortar Stores. - Daniel Alejandro Mora Hernandez; Shubham Jain; Oliver Nalbach; Dirk Werth (AMCIS, 2020)

Who Wants to Use an Augmented Reality Shopping Assistant Application? - Daniel Alejandro Mora Hernandez; Robert Zimmermann; Douglas Cirqueira; Marija Bezbradica; Markus Helfert; Andreas Auinger; Dirk Werth (CHIRA, 2020)

An In-store Recommender System Leveraging the Microsoft HoloLens. - Daniel Alejandro Mora Hernandez; Shubham Jain; Oliver Nalbach; Dirk Werth (HCI (39), 2020)