Understanding mobile marketing adoption intention by South African SMEs: A multi-perspective framework. - Daniel K. Maduku; Mercy Mpinganjira; Helen Inseng Duh (Int. J. Inf. Manag., 2016)

Understanding E-Book Continuance Intention: Empirical Evidence from E-Book Users in a Developing Country. - Daniel K. Maduku (Cyberpsychology Behav. Soc. Netw., 2017)

Dimensions of perceived risk of mobile banking apps: An empirical investigation of South African retail banking customers. - Philile Thusi; Daniel K. Maduku (ICICIS, 2019)

South African millennials' acceptance and use of retail mobile banking apps: An integrated perspective. - Philile Thusi; Daniel K. Maduku (Comput. Hum. Behav., 2020)

Antecedents of mobile marketing adoption by SMEs: Does industry variance matter? - Daniel K. Maduku (J. Organ. Comput. Electron. Commer., 2021)

Drivers of Social Media Networking Site Continuance Intention in Jordan and South Africa: Do National Cultural Differences Matter? - Daniel K. Maduku; Emad A. Abu-Shanab (Int. J. E Serv. Mob. Appl., 2022)

Relational Benefits as Predictors of Relationship Quality Outcomes in Online Retailing. - Daniel K. Maduku; Ryan L. Mathaba (J. Electron. Commer. Organ., 2022)

Assessing the Factors Underlying the Adoption of E-Commerce Among B2B SMEs: A Two-Country Study. - Michael Joshua Ayawei; Mpho Raborife; Daniel K. Maduku (J. Electron. Commer. Organ., 2023)