A Neurotechnological Study to Quantify Differences in Brain Activity Using Game-Based Learning: Gamification vs. Traditional Teaching. - David Juárez-Varón; Manuel Ángel Juárez-Varón; Ana Mengual-Recuerda; Beatriz Andrés (Int. J. Game Based Learn., 2024)

SEO vs. UX in Web Design: Are Companies' Digital Marketing Strategies Correct? A Neurotechnological Study. - David Juárez-Varón; Manuel Ángel Juárez-Varón (Int. J. Softw. Sci. Comput. Intell., 2024)

Application of Artificial Intelligence in Neuromarketing to Predict Consumer Behaviour Towards Brand Stimuli: Case Study - Neurotechnologies vs. AI Predictive Model. - David Juárez-Varón; Ana Mengual-Recuerda; Juan Camilo Serna Zuluaga; Vincenzo Corvello (Int. J. Softw. Sci. Comput. Intell., 2024)

The Consequences of Gamification in Mobile Commerce Platform Applications. - Olfa Bouzaabia; Mohamed Ben Arbia; David Juárez-Varón; Kwok Tai Chui (Int. J. Semantic Web Inf. Syst., 2024)

Neurotechnologies Applied to Society's Perception of Cyber-Physical Systems (CPS) in Smart Cities. - David Juárez-Varón; René Ernesto Esquivel Gaón; Ana Mengual-Recuerda; Camilo Vera-Sepúlveda (Int. J. Semantic Web Inf. Syst., 2024)

Does knowledge management mediate the relationship between entrepreneurial orientation and firm performance? - Rafal Kusa; Marcin Suder; Joanna Duda; Wojciech Czakon; David Juárez-Varón (J. Knowl. Manag., 2024)