Gamification Design for Increasing Customer Purchase Intention in a Mobile Marketing Campaign App. - Don Ming-Hui Wen; Dick Jen-Wei Chang; Ying-Tzu Lin; Che-Wei Liang; Shin-Yi Yang (HCI (18), 2014)

Effects of Thinking Style and Problem Difficulty on Students' Decision-Making Behavior in a Real Time Strategy Game. - Don Ming-Hui Wen; Dick Jen-Wei Chang (ICALT, 2014)