Improving Usability of E-Commerce Sites by Tracking Eye Movements. - Ekaterini Tzanidou (INTERACT, 2003)

An Examination of E-Commerce Homepage Design Guidelines by Measuring Eye Movements. - Ekaterini Tzanidou; Marian Petre; Shailey Minocha; Andy Grayson (PPIG, 2004)

Revisiting Web Design Guidelines by Exploring Users' Expectations, Preferences and Visual Search Behaviour. - Ekaterini Tzanidou; Shailey Minocha; Marian Petre; Andrew Grayson (BCS HCI, 2005)

Combining Eye Tracking and Conventional Techniques for Indications of User-Adaptability. - Ekaterini Tzanidou; Marian Petre; Shailey Minocha; Andrew Grayson (INTERACT, 2005)

Evaluating e-commerce environments: approaches to cross-disciplinary investigation. - Shailey Minocha; Marian Petre; Ekaterini Tzanidou; Geke van Dijk; Dave Roberts; Nick Gassman; Nicola Millard; Barry Day; David Travis (CHI Extended Abstracts, 2006)