Effects of Web Traffic Announcements on Firm Value. - Raquel Benbunan-Fich; Eliezer M. Fich (Int. J. Electron. Commer., 2004)

Measuring the Value of Refining a Web Presence. - Raquel Benbunan-Fich; Eliezer M. Fich (J. Electron. Commer. Organ., 2005)

Target Firm Advertising and Firm Value. - Eliezer M. Fich; Laura T. Starks; Anh Le Tran (Manag. Sci., 2025)