Key Drivers of Mobile Commerce Adoption. An Exploratory Study of Spanish Mobile Users. - Enrique Bigné; Carla Ruiz-Mafé; Silvia Sanz-Blas (J. Theor. Appl. Electron. Commer. Res., 2007)

Influence of online shopping information dependency and innovativeness on internet shopping adoption. - Enrique Bigné-Alcañiz; Carla Ruiz-Mafé; Joaquín Aldás-Manzano; Silvia Sanz-Blas (Online Inf. Rev., 2008)

Business-to-Business e-commerce adoption and perceived benefits: evidence from small and medium Spanish enterprises. - Enrique Bigné-Alcañiz; Joaquín Aldás-Manzano; Luisa Andreu-Simo; Carla Ruiz-Mafé (Int. J. Electron. Bus., 2009)

Why Some Internet Users Don't Buy Air Tickets Online. - Enrique Bigné; Silvia Sanz-Blas; Carla Ruiz-Mafé; Joaquín Aldás-Manzano (ENTER, 2010)

Mature market segmentation: a comparison of artificial neural networks and traditional methods. - Enrique Bigné; Joaquín Aldás-Manzano; Inés Küster; Natalia Vila-López (Neural Comput. Appl., 2010)

m-WOM in a brand's Facebook fan page. - Silvia Sanz-Blas; Enrique Bigné; Daniela Buzova (Online Inf. Rev., 2017)

Facebook brand community bonding: The direct and moderating effect of value creation behaviour. - Silvia Sanz-Blas; Enrique Bigné; Daniela Buzova (Electron. Commer. Res. Appl., 2019)

Shopping with Virtual Hands. - Aline Simonetti; Enrique Bigné; Shobhit Kakaria (EuroVR, 2020)

Perceived Usefulness of e-WOM Attributes on Buyer's Choice. - Shobhit Kakaria; Aline Simonetti; Enrique Bigné (HCI (48), 2020)

Influence of Ad Congruence and Social Cues on the Probability of Choosing a Restaurant. - Aline Simonetti; Shobhit Kakaria; Enrique Bigné (HCI (40), 2020)

Cognitive load during planned and unplanned virtual shopping: Evidence from a neurophysiological perspective. - Shobhit Kakaria; Farzad Saffari; Thomas Z. Ramsøy; Enrique Bigné (Int. J. Inf. Manag., 2023)

Furnishing your home? The impact of voice assistant avatars in virtual reality shopping: A neurophysiological study. - Enrique Bigné; Carla Ruiz-Mafé; Rafael Curras-Perez (Comput. Hum. Behav., 2024)

Interaction between extrinsic and intrinsic online review cues: perspectives from cue utilization theory. - Shobhit Kakaria; Aline Simonetti; Enrique Bigné (Electron. Commer. Res., 2024)