Blending Advertising with Organic Content in E-commerce via Virtual Bids. - Carlos Carrion; Zenan Wang; Harikesh S. Nair; Xianghong Luo; Yulin Lei; Peiqin Gu; Xiliang Lin; Wenlong Chen; Junsheng Jin; Fanan Zhu; Changping Peng; Yongjun Bao; et al. (AAAI, 2023)