Recsys'09 industrial keynote: top 10 lessons learned developing deploying and operating real-world recommender systems. - Francisco J. Martin (RecSys, 2009)

The Big Promise of Recommender Systems. - Francisco J. Martin; Justin Donaldson; Adam Ashenfelter; Marc Torrens; Rick Hangartner (AI Mag., 2011)

The Past, Present, and Future of Machine Learning APIs. - Atakan Cetinsoy; Francisco J. Martin; José Antonio Ortega; Poul Petersen (PAPIs, 2015)