Image Reinforcement or Impairment: The Effects of Co-Branding on Attribute Uncertainty. - Tansev Geylani; J. Jeffrey Inman; Frenkel ter Hofstede (Mark. Sci., 2008)

Understanding Spillover Effects in Consumption of Rich Digital Media. - Haris Krijestorac; Rajiv Garg; Vijay Mahajan; Frenkel ter Hofstede (ICIS, 2017)