Recommending or persuading? The impact of a shopping agent's algorithm on user behavior. - Gerald Häubl; Kyle B. Murray (EC, 2001)

Ineractive 3D presentations and buyer behavior. - Gerald Häubl; Pablo A. Figueroa (CHI Extended Abstracts, 2002)

Predicting Web Information Content. - Tingshao Zhu; Russell Greiner; Gerald Häubl; Robert Price (ITWP, 2003)

Learning a Model of a Web User's Interests. - Tingshao Zhu; Russell Greiner; Gerald Häubl (User Modeling, 2003)

An Effective Complete-Web Recommender System. - Tingshao Zhu; Russell Greiner; Gerald Häubl (WWW (Alternate Paper Tracks), 2003)

A human capital perspective of skill acquisition and interface loyalty. - Kyle B. Murray; Gerald Häubl (Commun. ACM, 2003)

Buyer Behavior in Personalized Shopping Environments. - Gerald Häubl; Benedict G. C. Dellaert; Kyle B. Murray; Valerie Trifts (Designing Personalized User Experiences in eCommerce, 2004)

Goal-Directed Site-Independent Recommendations from Passive Observations. - Tingshao Zhu; Russell Greiner; Gerald Häubl; Kevin Jewell; Robert Price (AAAI, 2005)

Using Learned Browsing Behavior Models to Recommend Relevant Web Pages. - Tingshao Zhu; Russell Greiner; Gerald Häubl; Kevin Jewell; Robert Price (IJCAI, 2005)

Off-line Evaluation of Recommendation Functions. - Tingshao Zhu; Russell Greiner; Gerald Häubl; Kevin Jewell; Robert Price (User Modeling, 2005)

Automatic construction of personalized customer interfaces. - Robert Price; Russell Greiner; Gerald Häubl; Alden Flatt (IUI, 2006)

ACT 2.0: the next generation of assistive consumer technology research. - Kyle B. Murray; Jianping Liang; Gerald Häubl (Internet Res., 2010)

Tunnel Vision: Local Behavioral Influences on Consumer Decisions in Product Search. - Gerald Häubl; Benedict G. C. Dellaert; Bas Donkers (Mark. Sci., 2010)

Optimal Reverse-Pricing Mechanisms. - Martin Spann; Robert Zeithammer; Gerald Häubl (Mark. Sci., 2010)

Freedom of Choice, Ease of Use, and the Formation of Interface Preferences. - Kyle B. Murray; Gerald Häubl (MIS Q., 2011)

When Social Media Can Be Bad for You: Community Feedback Stifles Consumer Creativity and Reduces Satisfaction with Self-Designed Products. - Christian Hildebrand; Gerald Häubl; Andreas Herrmann; Jan R. Landwehr (Inf. Syst. Res., 2013)

Erratum to "Optimal Reverse-Pricing Mechanisms" by Martin Spann, Robert Zeithammer, and Gerald Häubl. - Martin Spann; Robert Zeithammer; Gerald Häubl (Mark. Sci., 2015)

Social Product-Customization Systems: Peer Input, Conformity, and Consumers' Evaluation of Customized Products. - Tobias Schlager; Christian Hildebrand; Gerald Häubl; Nikolaus Franke; Andreas Herrmann (J. Manag. Inf. Syst., 2018)