Moderating effect of customer relationship management on the relationship between electronic marketing and effectiveness of integrated model of marketing communication. - Hanan Mohammad Almomani; Mohammad Izzat Alhalalmeh; Ghufran Saed Hijjawi; Mohammad Mousa Eldahamsheh; Sulieman Ibraheem Shelash Al-Hawary (Int. J. Bus. Inf. Syst., 2024)