Demand Dynamics in the Seasonal Goods Industry: An Empirical Analysis. - Gonca P. Soysal; Lakshman Krishnamurthi (Mark. Sci., 2012)

How Does Adoption of the Outlet Channel Impact Customers' Spending in the Retail Stores: Conflict or Synergy? - Gonca P. Soysal; Lakshman Krishnamurthi (Manag. Sci., 2016)