Socialize More, Pay Less: Randomized Field Experiments on Social Pricing. - Haibing Gao; Subodha Kumar; Yinliang (Ricky) Tan; Huazhong Zhao (Inf. Syst. Res., 2022)

When investors meet consumers: The roles and interactions of different backers in the crowdfunding market. - Feiqiong Wei; Yinliang (Ricky) Tan; Haibing Gao; Huazhong Zhao (Decis. Sci., 2024)