The impact of belongingness and graphic-based emoticon usage motives on emoticon purchase intentions for MIM: an analysis of Korean KakaoTalk users. - Bohee Jung; Hanku Kim; Seung Hwan (Shawn) Lee (Online Inf. Rev., 2022)

Why do consumers continue to use OTT services? - Jae Hyun Yoon; Hanku Kim (Electron. Commer. Res. Appl., 2023)

'I Feel Like I'm with You; Therefore, I'm Having Fun': The Effects of Social Comparison and Belongingness on Continuous Play Intention for Online Games and Loyalty. - Jihyeon Lee; Hanku Kim (Interact. Comput., 2024)

An Empirical Analysis of Factors Affecting OTT Service Users' Switching Intention: Focusing on Netflix and the Perspective of the Push-Pull-Mooring Framework. - Jae Hyun Yoon; Hanku Kim (Int. J. Hum. Comput. Interact., 2024)