Neuere Ansätze der Representation von Methoden und Modellwissen in betriebswirtschaftlichen Entscheidungsunterstützungssystemen. - Harald Hruschka (Angew. Inform., 1988)

ECV-Gestützte Reiseberatung auf Grundlage eines Retrieval-Systems. - Harald Hruschka (Angew. Inform., 1988)

Comparing performance of feedforward neural nets and K-means for cluster-based market segmentation. - Harald Hruschka; Martin Natter (Eur. J. Oper. Res., 1999)

Conjointanalyse-basierte Produkt(linien)gestaltung unter Berücksichtigung von Konkurrenzreaktionen Conjoint-based product (line) design considering competitive reactions. - Winfried J. Steiner; Harald Hruschka (OR Spectr., 2000)

Analyzing Purchase Data by a Neural Net Extension of the Multinomial Logit Model. - Harald Hruschka; Werner Fettes; Markus Probst (ICANN, 2001)

Market share analysis using semi-parametric attraction models. - Harald Hruschka (Eur. J. Oper. Res., 2002)

A flexible brand choice model based on neural net methodology A comparison to the linear utility multinomial logit model and its latent class extension. - Harald Hruschka; Werner Fettes; Markus Probst; Christian Mies (OR Spectr., 2002)

An empirical comparison of the validity of a neural net based multinomial logit choice model to alternative model specifications. - Harald Hruschka; Werner Fettes; Markus Probst (Eur. J. Oper. Res., 2004)

Market segmentation by maximum likelihood clustering using choice elasticities. - Harald Hruschka; Werner Fettes; Markus Probst (Eur. J. Oper. Res., 2004)

Allocation of catalogs to collective customers based on semiparametric response models. - Bernhard Baumgartner; Harald Hruschka (Eur. J. Oper. Res., 2005)

Interpretation Aids for Multilayer Perceptron Neural Nets. - Harald Hruschka (Data Analysis and Decision Support, 2005)

Relevance of functional flexibility for heterogeneous sales response models: A comparison of parametric and semi-nonparametric models. - Harald Hruschka (Eur. J. Oper. Res., 2006)

Clusterwise pricing in stores of a retail chain. - Harald Hruschka (OR Spectr., 2007)

Considering endogeneity for optimal catalog allocation in direct marketing. - Harald Hruschka (Eur. J. Oper. Res., 2010)

Endogeneity of store attributes in heterogeneous store-level sales response models. - Harald Hruschka; Ralf G. Gerhardt (OR Spectr., 2012)

Variable selection for market basket analysis. - Katrin Dippold; Harald Hruschka (Comput. Stat., 2013)

Analyzing market baskets by restricted Boltzmann machines. - Harald Hruschka (OR Spectr., 2014)

Investigating the effects of mailing variables and endogeneity on mailing decisions. - Nadine Schröder; Harald Hruschka (Eur. J. Oper. Res., 2016)

Comparing alternatives to account for unobserved heterogeneity in direct marketing models. - Nadine Schröder; Harald Hruschka (Decis. Support Syst., 2017)

A Monte Carlo study of design-generating algorithms for the latent class mixed logit model. - Andreas Falke; Harald Hruschka (OR Spectr., 2017)

Relevance of dynamic variables in multicategory choice models. - Harald Hruschka (OR Spectr., 2024)