Does hotel attribute importance differ by hotel? Focusing on hotel star-classifications and customers' overall ratings. - Hosung Timothy Rhee; Sung-Byung Yang (Comput. Hum. Behav., 2015)

How does hotel attribute importance vary among different travelers? An exploratory case study based on a conjoint analysis. - Hosung Timothy Rhee; Sung-Byung Yang (Electron. Mark., 2015)

Exploring the comparative salience of restaurant attributes: A conjoint analysis approach. - Hosung Timothy Rhee; Sung-Byung Yang; Kyungho Kim (Int. J. Inf. Manag., 2016)