Exploring the Chinese Design Concepts That Shape China's Cultural and Creative Products for Museums. - Hui Cheng 003; Bingjian Liu; Shijian Luo; Jing Xie; Liang Xia (DSIE, 2022)

The Preliminary Validation of PCMI in the Context of Museum Creativity. - Hui Cheng 003; Xiao Qiu (DSIE, 2023)

Insights on Metrics' Correlation of Creativity Assessment for Museum Cultural and Creative Product Design. - Hui Cheng 003; Shijian Luo; Bingjian Liu; Liang Xia; Jing Xie; Xiao Qiu (HCI (45), 2023)

Understanding the Link Between Creativity Dimensions and Consumer Satisfaction. - Hui Cheng 003; Lu-jia Jin; Xiao Qiu (HCI (66), 2025)

Data-efficient creativity evaluation in museum cultural creative products: a machine learning framework for data-driven decision-making in product development. - Hui Cheng 003; Bingjian Liu; Xu Sun 002; Xiao Qiu (Expert Syst. Appl., 2026)