Gender Differences in Selective Attention and Shopping Intention in the case of Taobao Live-show: An Eye-Tracking Study. - Qing Xu; Mengqi Fei; Huizhong Tan (WHICEB, 2018)

Promoting or attenuating? An eye-tracking study on the role of social cues in e-commerce livestreaming. - Mengqi Fei; Huizhong Tan; Xixian Peng; Qiuzhen Wang; Lei Wang 164 (Decis. Support Syst., 2021)