CRM Evaluation. - Ina Friedrich; Jon Sprenger; Michael H. Breitner (MKWI, 2010)

Discussion and Validation of a CRM System Selection Approach with Experts. - Ina Friedrich; Jon Sprenger; Michael H. Breitner (AMCIS, 2011)

A Practical Test of a Process Model for Customer Relationship Management System Selection with an Automotive supplier. - Ina Friedrich; Lubov Kosch; Michael H. Breitner (ECIS, 2012)

Requirements Analysis for a Student Relationship Management System-Results from an Empirical Study in Ivy League Universities. - Lubov Lechtchinskaia; Ina Friedrich; Michael H. Breitner (HICSS, 2012)

Towards a Process Model for Efficient Customer RelationshipManagement System Selection. - Ina Friedrich; Michael H. Breitner (MKWI, 2012)

Evaluating Customer Relationship Management in the Context of Higher Education. - Lubov Kosch; Ina Friedrich; Michael H. Breitner (Int. J. Soc. Organ. Dyn. IT, 2012)

Formative Evaluation digitaler Weiterbildung im Handwerk: Eine Prozessbeschreibung zur Förderung der digitalen Transformation im Tischler- und Steinmetzhandwerk. - Ina Friedrich; Melisa Tasliarmut; Holger Hoffmann; Marc Schwarzkopf; Angelika C. Bullinger (HMD Prax. Wirtsch., 2024)