Assessing A New IT Service Model, Cloud Computing. - Insoo Son; Dongwon Lee 002 (PACIS, 2011)

Understanding The Impact Of IT Service Innovation On Firm Performance: The Case Of Cloud Computing. - Insoo Son; Dongwon Lee 002; Jae-Nam Lee; Young-Bong Chang (PACIS, 2011)

Consumer micro-behavior and TV viewership patterns: data analytics for the two-way set-top box. - Ray M. Chang; Robert J. Kauffman; Insoo Son (ICEC, 2012)

Understanding the Adoption of Convergent Services: The Case of IPTV. - Dongwon Lee 002; Insoo Son; MyungHwan Yoo; Jong-Ho Lee (Pac. Asia J. Assoc. Inf. Syst., 2012)

Understanding the Effect of Message Content and User Identity on Information Diffusion in Online Social Networks. - Insoo Son; Dongwon Lee 002; Youngkyu Kim (PACIS, 2013)

Market perception on cloud computing initiatives in organizations: An extended resource-based view. - Insoo Son; Dongwon Lee 002; Jae-Nam Lee; Young-Bong Chang (Inf. Manag., 2014)

Exploring the role of intrinsic motivation in ISSP compliance: enterprise digital rights management system case. - Soohyun Jeon; Insoo Son; Jinyoung Han (Inf. Technol. People, 2021)

Understanding employee's emotional reactions to ISSP compliance: focus on frustration from security requirements. - Soohyun Jeon; Insoo Son; Jinyoung Han (Behav. Inf. Technol., 2023)