E-Branding Strategies of Non-Profit Organizations. - Horst Treiblmaier; Arne Floh; Irene Pollach; Marcin Kotlowski (AMCIS, 2003)

The Scope and Depth of Privacy Statements on Business-to-Consumer Web Sites. - Irene Pollach (ICWI, 2003)

Determining the Semantic Orientation of Web-Based Corpora. - Arno Scharl; Irene Pollach; Christian Bauer 004 (IDEAL, 2003)

Communicating corporate ethics on the world wide web: a discourse analysis of selected company web sites. - Irene Pollach (Lang, 2003)

Evaluating Personalization and Customization from an Ethical Point of View: An Empirical Study. - Horst Treiblmaier; Maria Madlberger; Nicolas Knotzer; Irene Pollach (HICSS, 2004)

A preliminary study of www-mediated consumer-to-consumer interaction. - Irene Pollach (ICWI, 2004)

Solid Waste Management: Corporate and Third-Party Online Reporting. - Irene Pollach; Arno Scharl; Donna Gill (EnviroInfo, 2005)

Online Fundraising for Environmental Nonprofit Organizations. - Irene Pollach; Horst Treiblmaier; Arne Floh (HICSS, 2005)

Electronic Word of Mouth: A Genre Analysis of Product Reviews on Consumer Opinion Web Sites. - Irene Pollach (HICSS, 2006)

Environmental Web Sites: An Empirical Investigation of Functionality and Accessibility. - Irene Pollach; Andreas Pinterits; Horst Treiblmaier (HICSS, 2006)

A Framework for Measuring People's Intention to Donate Online. - Horst Treiblmaier; Irene Pollach (PACIS, 2006)

Privacy Statements as a Means of Uncertainty Reduction in WWW Interactions. - Irene Pollach (J. Organ. End User Comput., 2006)

Users' Perceptions of Benefits and Costs of Personalization. - Horst Treiblmaier; Irene Pollach (ICIS, 2007)

Mining Consumer Opinions on the Web - Organizational Learning from Online Consumer-to-Consumer Interactions. - Irene Pollach (WEBIST (3), 2007)

What's wrong with online privacy policies? - Irene Pollach (Commun. ACM, 2007)

Electronic word-of-mouth: a genre approach to consumer communities. - Irene Pollach (Int. J. Web Based Communities, 2008)

Media Richness in Online Consumer Interactions: An Exploratory Study of Consumer-Opinion Web Sites. - Irene Pollach (Inf. Resour. Manag. J., 2008)

The influence of privacy concerns on perceptions of web personalisation. - Horst Treiblmaier; Irene Pollach (Int. J. Web Sci., 2011)