Social media adoption: The role of media needs and innovation characteristics. - Izzal Asnira Zolkepli; Yusniza Kamarulzaman (Comput. Hum. Behav., 2015)

Sentiment Analysis of Online Crowd Input towards Brand Provocation in Facebook, Twitter, and Instagram. - Nur Sakinah Diyanah Abdullah; Izzal Asnira Zolkepli (BDIOT, 2017)

New Wave in Mobile Commerce Adoption via Mobile Applications in Malaysian Market: Investigating the Relationship Between Consumer Acceptance, Trust, and Self Efficacy. - Satwinderjit Singh; Izzal Asnira Zolkepli; Cheah Wen Kit (Int. J. Interact. Mob. Technol., 2018)

What Impacts Backers' Behavior to Fund Reward-Based Crowdfunding Projects? A Systematic Review Study. - Muna M. Alhammad; Chekfoung Tan; Noha Alsarhani; Izzal Asnira Zolkepli (Pac. Asia J. Assoc. Inf. Syst., 2022)

Unveiling the Mediating Role of Environmental Awareness: A Study on Gamified Rewards. - Miao Huang; Mohamad Saifudin Mohamad Saleh; Izzal Asnira Zolkepli; Tong Zhang (J. Mobile Multimedia, 2025)

Exploring Social Media Research Trends in Malaysia using Bibliometric Analysis and Topic Modelling. - Rehan Tariq; Pradeep Isawasan; Lalitha Shamugam; Muhammad Akmal Hakim Ahmad Asmawi; Noramira Athirah Nor Azman; Izzal Asnira Zolkepli (EAI Endorsed Trans. Scalable Inf. Syst., 2025)