An improved LINMAP for multicriteria decision: designing customized incentive portfolios in an organization. - Jessica Rubiano-Moreno; Samuel Nucamendi-Guillén; Alvaro Cordero-Franco; Alejandro Rodríguez-Magaña (Oper. Res., 2022)

The relevance of lead prioritization: a B2B lead scoring model based on machine learning. - Laura González-Flores; Jessica Rubiano-Moreno; Guillermo Sosa Gómez (Frontiers Artif. Intell., 2025)