An Intelligent Bidding Strategy Based on Model-Free Reinforcement Learning for Real-Time Bidding in Display Advertising. - Mengjuan Liu; Jiaxing Li 005; Wei Yue 003; Lizhou Qiu; Jinyu Liu; Zhiguang Qin (CBD, 2019)

A Dynamic Bidding Strategy Based on Model-Free Reinforcement Learning in Display Advertising. - Mengjuan Liu; Jiaxing Li 005; Zhengning Hu; Jinyu Liu; Xuyun Nie (IEEE Access, 2020)

An Effective Budget Management Framework for Real-Time Bidding in Online Advertising. - Mengjuan Liu; Wei Yue 003; Lizhou Qiu; Jiaxing Li 005 (IEEE Access, 2020)