Enhancing Understanding of Consumers' Online Group Buying Intentions on TikTok - Integrating Social Awareness and Gratification with the Theory of Planned Behavior. - Susu Wang; Jing Wang 213 (ICEME, 2024)

The effect of video highlights on the intention to give free virtual gifts. - Xinran Dai; Jing Wang 213 (Electron. Commer. Res. Appl., 2024)