The Concept of Contradiction Finding and Classification in the Field of Marketing Communication Quality Management. - Joanna Majchrzak; Agnieszka Chuda; Arkadiusz Kalemba; Gerhard-Wilhelm Weber (TFC, 2019)

Network of Contradictions Analysis in Marketing Information Quality Management. - Joanna Majchrzak; Marek Miadowicz (TFC, 2020)

The concept of the qualitology and grey system theory application in marketing information quality cognition and assessment. - Joanna Majchrzak; Marek Golinski; Mantura Wladyslaw (Central Eur. J. Oper. Res., 2020)

TRIZ Contradiction Modelling in Family Business Succession Process Management: Quantitative Approach with an Application of Grey Incidence Analysis. - Joanna Majchrzak; Ewa Wiecek-Janka (TFC, 2021)

Application of grey clusters in the development of a Synthetic Model of the goals of Polish family enterprises' successors. - Ewa Wiecek-Janka; Joanna Majchrzak; Magdalena K. Wyrwicka; Gerhard-Wilhelm Weber (Grey Syst. Theory Appl., 2021)

Correction to: The concept of the qualitology and grey system theory application in marketing information quality cognition and assessment. - Joanna Majchrzak; Marek Golinski; Mantura Wladyslaw (Central Eur. J. Oper. Res., 2022)

TRIZ in Marketing Management: Study of Current Situation. - Joanna Majchrzak; Iwona Michalowska (TFC, 2023)

TRIZ in Customer Experience Management - the Study of Current Research Problems. - Joanna Majchrzak; Joanna Ziomek (TFC (2), 2024)