Online Models for Content Optimization. - Deepak Agarwal; Bee-Chung Chen; Pradheep Elango; Nitin Motgi; Seung-Taek Park; Raghu Ramakrishnan 001; Scott Roy; Joe Zachariah (NIPS, 2008)

A case study of behavior-driven conjoint analysis on Yahoo!: front page today module. - Wei Chu; Seung-Taek Park; Todd Beaupre; Nitin Motgi; Amit Phadke; Seinjuti Chakraborty; Joe Zachariah (KDD, 2009)