Paid placement strategies for internet search engines. - Hemant K. Bhargava; Juan Feng 001 (WWW, 2002)

Comparison of allocation rules for paid placement advertising in search engines. - Juan Feng 001; Hemant K. Bhargava; David M. Pennock (ICEC, 2003)

Pure Bundling Better than Mixed? Or, Why doesn?t AOL Offer Standardized Dial-Up Service? - Hemant K. Bhargava; Juan Feng 001 (HICSS, 2004)

Computational Evaluation of Alternative Paid Placement Mechanisms in Search Engines. - Juan Feng 001; Hemant K. Bhargava; David M. Pennock (PACIS, 2004)

Price Cycles in Online Advertising Auctions. - Xiaoquan (Michael) Zhang; Juan Feng 001 (ICIS, 2005)

America OnLine's Internet access service: how to deter unwanted customers. - Hemant K. Bhargava; Juan Feng 001 (Electron. Commer. Res. Appl., 2005)

The impact of sponsored results on the quality of information gatekeepers. - Hemant K. Bhargava; Juan Feng 001 (ICEC, 2007)

Dynamic price competition on the internet: advertising auctions. - Juan Feng 001; Xiaoquan (Michael) Zhang (EC, 2007)

Implementing Sponsored Search in Web Search Engines: Computational Evaluation of Alternative Mechanisms. - Juan Feng 001; Hemant K. Bhargava; David M. Pennock (INFORMS J. Comput., 2007)

Research Note - Optimal Mechanism for Selling a Set of Commonly Ranked Objects. - Juan Feng 001 (Mark. Sci., 2008)

Simultaneous vs. sequential sales: Bidder competition and supply uncertainty. - Juan Feng 001; Kalyan Chatterjee (Decis. Support Syst., 2010)

Rising or Dropping: the Consumer Review-oriented Pricing Paradox. - Juan Feng 001; Xin Li 004 (ICIS, 2011)

Entertainment Without Borders: The Impact of Digital Technologies on Government Cultural Policy. - Hsing Kenneth Cheng; Juan Feng 001; Gary J. Koehler; Sean R. Marston (J. Manag. Inf. Syst., 2011)

Cyclical Bid Adjustments in Search-Engine Advertising. - Xiaoquan (Michael) Zhang; Juan Feng 001 (Manag. Sci., 2011)

Negative price premium effect in online market - The impact of competition and buyer informativeness on the pricing strategies of sellers with different reputation levels. - Richard Yuewen Liu; Juan Feng 001; Kwok Kee Wei (Decis. Support Syst., 2012)

Research Note - Performance-Based Advertising: Advertising as Signals of Product Quality. - Juan Feng 001; Jinhong Xie (Inf. Syst. Res., 2012)

When Online Reviews Meet Sales Volume Information: Is More or Accurate Information Always Better? - Yang Liu; Juan Feng 001; Xiuwu Liao (Inf. Syst. Res., 2017)

Selling or leasing? Dynamic pricing of software with upgrades. - Kunhao Jia; Xiuwu Liao; Juan Feng 001 (Eur. J. Oper. Res., 2018)

Online Product Reviews-Triggered Dynamic Pricing: Theory and Evidence. - Juan Feng 001; Xin Li 004; Xiaoquan (Michael) Zhang (Inf. Syst. Res., 2019)

Does Money Talk? The Impact of Monetary Incentives on User-Generated Content Contributions. - Yuewen Liu; Juan Feng 001 (Inf. Syst. Res., 2021)

The Emergence of a Sharing Market: Pricing, Supply, and Consumption. - Ling Ding; Juan Feng 001; Xiuwu Liao; Lu Yang (Int. J. Electron. Commer., 2022)

The Anchoring Effect of "Quality Threshold for Monetary Incentive" on Online Review Platforms. - Xue Zhang; Yuewen Liu; Juan Feng 001 (PACIS, 2023)

Who Should Own the Data? The Impact of Data Ownership Shift from the Service Provider to Consumers. - Shilei Li; Yang Liu; Juan Feng 001 (J. Manag. Inf. Syst., 2023)

Better Is Better? Signaling Paradoxes in Performance-Based Advertising. - Ran Pan; Juan Feng 001 (Inf. Syst. Res., 2025)