A Gestalt-like perceptual measure for home page design using a fuzzy entropy approach. - Shih-Wen Hsiao; Jyh-Rong Chou (Int. J. Hum. Comput. Stud., 2006)

Automatic design support and image evaluation of two-coloured products using colour association and colour harmony scales and genetic algorithm. - Hung-Cheng Tsai; Jyh-Rong Chou (Comput. Aided Des., 2007)

A usability study on human-computer interface for middle-aged learners. - Jyh-Rong Chou; Shih-Wen Hsiao (Comput. Hum. Behav., 2007)

On-line learning performance and computer anxiety measure for unemployed adult novices using a grey relation entropy method. - Jyh-Rong Chou; Hung-Cheng Tsai (Inf. Process. Manag., 2009)

A linguistic evaluation approach for universal design. - Jyh-Rong Chou (Inf. Sci., 2012)

An ideation method for generating new product ideas using TRIZ, concept mapping, and fuzzy linguistic evaluation techniques. - Jyh-Rong Chou (Adv. Eng. Informatics, 2014)

A Kansei evaluation approach based on the technique of computing with words. - Jyh-Rong Chou (Adv. Eng. Informatics, 2016)

A psychometric user experience model based on fuzzy measure approaches. - Jyh-Rong Chou (Adv. Eng. Informatics, 2018)

What Would Be the Next Design Evolution Under the Auspices of Industry 4.0? - Jyh-Rong Chou (HCI (12), 2020)

A TRIZ-based product-service design approach for developing innovative products. - Jyh-Rong Chou (Comput. Ind. Eng., 2021)

An integrative review exploring the development of sustainable product design in the technological context of Industry 4.0. - Jyh-Rong Chou (Adv. Eng. Informatics, 2024)