Elements that affect web credibility: early results from a self-report study. - B. J. Fogg; Jonathan Marshall; Alex Osipovich; Chris Varma; Othman Laraki; Nicholas Fang; Jyoti Paul; Akshay Rangnekar; John Shon; Preeti Swani; Marissa Treinen (CHI Extended Abstracts, 2000)

What makes Web sites credible?: a report on a large quantitative study. - B. J. Fogg; Jonathan Marshall; Othman Laraki; Alex Osipovich; Chris Varma; Nicholas Fang; Jyoti Paul; Akshay Rangnekar; John Shon; Preeti Swani; Marissa Treinen (CHI, 2001)