Asymmetric New Product Development Alliances: Win-Win or Win-Lose Partnerships? - Kartik Kalaignanam; Venkatesh Shankar; Rajan Varadarajan (Manag. Sci., 2007)

The Effect of CRM Outsourcing on Shareholder Value: A Contingency Perspective. - Kartik Kalaignanam; Tarun Kushwaha; Jan-Benedict E. M. Steenkamp; Kapil R. Tuli (Manag. Sci., 2013)