Augmented Difference-in-Differences. - Kathleen T. Li; Christophe Van den Bulte (Mark. Sci., 2023)

A Two-Step Synthetic Control Approach for Estimating Causal Effects of Marketing Events. - Kathleen T. Li; Venkatesh Shankar (Manag. Sci., 2024)

Frontiers: A Simple Forward Difference-in-Differences Method. - Kathleen T. Li (Mark. Sci., 2024)